Ext User(Simon Gronow)
08-03-2008, 11:13 AM
Full Item @
http://www.electronichouse.com/article/update_pioneer_to_quit_all_plasma_business/C91
March 07, 2008 |
Last week, the buzz was that Pioneer would stop making 42-inch plasma
displays. Well, it appears that they are spreading that initiative out a
bit.
Pioneer announced today that they would stop all plasma panel production, in
order to make up for company losses. Pioneer has traditionally set its
prices higher, which helped the company fall behind others, such as
Panasonic and LG.
"We have judged that maintaining the cost competitiveness of plasma display
panels, or PDPs, at projected sales volumes will be difficult going
forward," Pioneer said in a statement.
According to CNNMoney.com, Pioneer will still crank out plenty of TVs,
except the panels will actually be manufactured by Panasonic. There's no
word on how this will effect Pioneer's super-thin KURO displays, which were
announced in January.
At the end of the fiscal year (March 31), Pioneer is expected to post a $146
million loss.
http://www.electronichouse.com/article/update_pioneer_to_quit_all_plasma_business/C91
March 07, 2008 |
Last week, the buzz was that Pioneer would stop making 42-inch plasma
displays. Well, it appears that they are spreading that initiative out a
bit.
Pioneer announced today that they would stop all plasma panel production, in
order to make up for company losses. Pioneer has traditionally set its
prices higher, which helped the company fall behind others, such as
Panasonic and LG.
"We have judged that maintaining the cost competitiveness of plasma display
panels, or PDPs, at projected sales volumes will be difficult going
forward," Pioneer said in a statement.
According to CNNMoney.com, Pioneer will still crank out plenty of TVs,
except the panels will actually be manufactured by Panasonic. There's no
word on how this will effect Pioneer's super-thin KURO displays, which were
announced in January.
At the end of the fiscal year (March 31), Pioneer is expected to post a $146
million loss.