Foxtel to launch new male-skewed channel
26 October 2011 0 comments Foxtel will launch a new channel targeted at men next year, as the pay TV network announced a raft of new local and international programming for the summer season and into 2012.
A&E HD will launch on Australia Day and will feature male-skewed documentaries and reality shows including Pawn Star, Swamp People, Storage Wars and Dog the Bounty Hunter.
The announcement was made at the launch Foxtel Channels Group (FCG) upfronts which were held at the Sydney Opera House last night ahead of the final of Fox8 show Australia’s Next Top Model. FCG which used to be called Foxtel Owned and Operated Channels, are nine core channels on the Foxtel platform including Fox8, Arena, Comedy, W, Bio, History, CI Network and 111 Hits.
Foxtel executive director of television Brain Walsh announced that Rove McManus’ talk show Rove LA has been commissioned for a second series. He also announced that Rove would play a key role in Foxtel’s coverage of the London Olympics.
US drama Smash produced by Steven Spielberg is the big overseas acquisitionFoxtel is hoping will be a ratings winner. Other US acquisitions include aUS version of UK show Shameless, The Bitch in Apartment 23, Hart of Dixie,Switched at Birth, Pretty Little Liars, Grimm and The New Girl.
New local productions include a fly on the wall documentary about Sydney’s St Vincent Hospital called King’s Cross ER, Territory Cops, Tony Robinson’s Time Walks, Wag Nation about the partners of Australin footballers, Got to Dance and Cricket Superstar Australia’s Next Top Model and ProjectRunway hosted by Megan Gale on Arena are returning as is Balls of Steel onthe Comedy channel hosted by the Chaser’s War on Everything star Craig Reucassel.
Walsh said: "“At the annual LA Screenings this year, Foxtel secured the biggest line-up of first run US series ever. Our subscribers will see a unique and exciting slate of US programming, specifically acquired for the Foxtel Channels Group.
“We’ve also recognised a unique opportunity to create a new channel amongst the Foxtel Channels Group aimed at the niche, male 25-40 viewer. This new channel will deliver hundreds of hours of new real action and real entertainment to viewers in enthralling High Definition.
“The Foxtel Channels Group will deliver fresh and engaging new local productions, plus return viewer favourites, across the drama, comedy, factual and entertainment genres in 2012.”